FM94!

WMEV FM94! broadcasts 100,000 watts of Today's Best & Most Country, 24 hours a day.

Interstate 81 and 77 bisect FM94!'s coverage area, which includes 5 states, Southwestern Virginia, Eastern Tennessee, Western North Carolina, Southern West Virginia and Eastern Kentucky.

WMEV FM94! broadcasts all NASCAR Sprint Cup races, NASCAR Sprint Cup Qualifying, NASCAR Live, NASCAR Today, Garage Pass, the Monday Morning Race Refresher and our own locally produced Trackside reports from Bristol Motor Speedway.

NASCAR Sprint Cup Racing is not your ordinary Sunday drive. It's a national celebration; a uniquely American sport, born in the country, and traveling rapidly into the urban areas of the United States. FM94! brings you live coverage of the NASCAR Sprint Cup Series, from Bud Pole qualifying until the checkered flag falls. Every NASCAR race is a drama with an outcome that is uncertain until the checkered flag.

The NASCAR Sprint Cup Series is the most popular form of motorsports in the United States. Each starting field of 43 cars are commonly separated by fractions of a second. With speeds approaching 200 miles per hour, the suspense is non-stop from green flag to checkered flag. From the Daytona 500 to the season finale in Miami, championship points are earned each week toward the most coveted award in all of motorsports.

The big-spending 25 to 44 age group comprises 46% of motorsports fan base. NASCAR's audience, 64% having attended college and 41% reporting an annual income over $50,000, more notably, NASCAR's fan base is 40% female.

Over the years, NASCAR fans have proven to be loyal consumers in support of their favorite sport. NASCAR fans actively seek out brands and services advertised in NASCAR racing. According to research, 72% of fans polled say they consciously purchase products based on the manufacturer's involvement in NASCAR.

RADIO is everywhere. It's an invited guest in virtually every home, car and work-place in America.

Whatever you're doing...working, relaxing, exercising, traveling, shopping...at home, at work, or at play...only radio accompanies your customers wherever they go, whatever they do.

36% of all adults listen to radio at work.
64% listen to the same station in their car and at work.
82% of all males and 76% of all females who listen at work have control of the radio station.
70% listen to their favorite station at work.

Contact our sales department at (276)783-3151, and one of our sales consultants will be glad to assist you with your advertising needs.

WMEV FM94! Coverage Area